You currently sprouting up everywhere and seem to appear out of nowhere: Web TV channel. However, these alternative programs are on the Internet actually a real alternative to the TV?
Who is varied interests and like to bring additional information on certain topics, now comes to the Internet and its various web offerings hardly around. However, the trend has now gone a step further: Thank provider, it is no longer sufficient to offer only more information, background reports and photo galleries on their websites. The trend towards moving image: Send Web TV currently appear out of nowhere and revolutionize the Internet. This is not about the already known idea of the video platform, as is the case for example in youtube or vimeo - where any user can upload their own videos, so look for official offers the well-known television station in the net. However, web TV stations have a separate program completely own broadcasting formats or own series, which are usually offered exclusively on the Internet.
So what offer web TV stations, which did not provide the TV? And the other way round: What has the TV over the internet television for benefits? Web TV has the clear advantage that the market is still new, is fresh, and offers more room for innovation and exceptional formats, as does the television. For example, just a new music channel on internet TV up and running, the, contrary to the popular television music channels lays back on music videos instead focus on reality formats. One drawback to the Internet TV is certainly that and consumers, or rather users must present themselves only in this format to develop visual habits. The advantage of TV Guide, which lists the entire program is of course possible, even the 'real' television award - there are comparable for the web TV market - so far - yet.
Web TV stations as a playground for creative and division lovers
First, then, the majority of Web TV channels is yet to be seen as a kind of playground: A playground that which provides a platform that did not make it onto television and which ways and means missing to try it. Web TV is thus primarily an opportunity for creative, non-compliant formats and ideas. It is also a good way to test a format and see how it arrives at the audience before one dares to step towards "real" TV.
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